Do’s & Don’ts in Market Expansion
Expanding into new markets is a high-stakes endeavor. While it offers immense growth potential, many businesses fail due to cultural misunderstandings and poor planning. To help leaders navigate these complexities, North Star Now Mastermind is hosting “Do’s & Don’ts in Market Expansion” on Friday, March 20, 2026.
The event features Paul Meyers, Founder & Head Coach at Asia Founder Coaching. With over 30 years of experience building and scaling companies across media, telecom, and payments in Asia, Paul provides the practical strategies needed to scale sustainably.
Attendees will gain insights into:
- Strategic Market Assessment: Evaluating opportunities to increase success rates.
- Common Pitfalls: Identifying the mistakes that derail expansion efforts.
- Practical Application: Choosing the right entry strategy for your business model.
Following the presentation, participants will join collaborative mastermind groups to solve specific business challenges and exchange regional expansion strategies with peers.
“ASEAN isn’t emerging anymore. It’s arrived. The question is whether your company is ready,” says Paul Meyers.
“Market expansion demands strategy and action. We’re thrilled Paul is sharing his decades of real-world experience with our community,” said Pacharee Pantoomano, MD of Brandnow.asia.
“Paul’s record of expanding companies across Asia offers participants the clarity to make smart decisions and avoid costly mistakes,” added Deepty Tiwari.
Event Details
- Date: Thursday, March 20, 2026
- Time: 3:00 PM – 5:00 PM
- Location: Liberty Plaza, Floor 18, Bangkok, Thailand
- Registration: https://www.eventpop.me/e/137530 (Pre-registration required; no walk-ins)
About the Speaker & Hosts
- Paul Meyers has launched six startups and achieved three exits across 12 countries. he has run and worked with world-class accelerators like muru-D (Telstra), Plug and Play, Seedstars, Orbit and Techstars, as well as helping to build ADB Ventures for Asian Development Bank.
- Pacharee Pantoomano Founder of Brandnow.asia, Brand Strategist & Business Builder
- Deepty Tiwari Visibility & Leadership Mentor
Connect for updates:
- LinkedIn Group